Everything you need to offer captives, in one place
A Note from Warren
What if your Captive book did the work for you?
Your Goal
Captive Client
Traditional Client
captive clients
to hit your goal
Captive clients stick. Traditional clients shop.
What you get back
- Captive clients commit long-term. No annual shop, just yearly check-ins.
- Captive clients commit long-term. No annual shop, just yearly check-ins.
- Captive clients commit long-term. No annual shop, just yearly check-ins.
- Captive clients commit long-term. No annual shop, just yearly check-ins.
This dream only works if you stay in the picture.
Five things every agent wants from their captive partner.
Agents don't leave for a better product. They leave for the partner who takes their number seriously, ells them the truth about the hard parts, stands in the room when it counts, proves in writing they can be trusted, and hands them something real to fight back with.
Aim at the number in your head
The extra work pays you back
Straight talk: a captive client takes more conversations to close than a traditional one. What you get for that effort is a client who stays, renews without a bidding war, and sends you the next one. And the prospects who aren't a captive fit still land in your traditional book. No conversation is wasted.
You're never in the room alone
You're getting squeezed too.
The traditional commercial market isn't just punishing your clients, it's punishing you. Rates climb regardless of performance. Big brokers swoop in on accounts you've worked for years. Carriers reward volume, not quality. A captive lets your best clients fight back, and it lets you fight back too.
It's your client. Never ours.
You're right to ask who owns the relationship. Some captive managers go around the agent at renewal. We put the opposite in writing, and the Five Rules below spell out exactly what that means. Your client, your commission, your relationship, permanently.
The same captives, without getting cut out.
There are plenty of captive managers. The difference is what happens to your client relationship once you bring them in.
OTHER CAPTIVE MANAGERS
You bring the client, they take it from there
✕ They often take over the client relationship
✕ You're just another number, hard to get a response
✕ Little training or support to actually grow
✕ BOR transfers happen
✕ You get cut out of your own deal
WORKING WITH CAPTIVE COALITION
You bring the client, you keep the spotlight
✓ It's always your client, guaranteed in writing
✓ We never initiate or accept a BOR transfer
✓ We work behind the scenes so you stay front and center
✓ Tools, materials, and training are included
✓ Live support whenever you need answers
Five Rules That Protect You.
Captive Coalition was built to do one thing: protect your clients and your revenue — at all costs. Our Five Rules exist because too many agents have been cut out, burned, or blindsided — and we won't let it happen again.
We Work Exclusively with Independent Agents
Our program is built for independent agents only, no direct writers, no captive channels.
No BOR Transfers
We will never initiate or accept a broker of record transfer on any of your clients. Period.
Businesses Must Be Represented by Independent Agents
Every business in our captive must come through an independent agent, no exceptions.
We Don't Compete with Agents
We are not an agency. We don't sell direct, we don't prospect your accounts, and we don't compete with you, ever.
It's Always Your Client
From day one to renewal, your client is yours. We guarantee it, in writing, every time.
These aren't guidelines — they're guarantees.